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RANGE ROVER

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In an effort to position Range Rover as a design-centric vehicle among a high-profile audience, WIRED partnered with the Cooper-Hewitt and made Range Rover the exclusive transportation provider for the National Design Awards Luncheon in Washington, DC.

 

 

Media Mix

 

Live: A fleet of 15 vehicles served as shuttles to and from the White House luncheon. Post event, Range Rover provided luxury transportation for the winners and finalists.

 

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Date: May 20, 2014