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JUNIPER 

NExTWORK

 

Through a collaborative partnership between WIRED, Juniper, and The Economist, Juniper was positioned as the authority on the Network. An elevated conversation offered increased visibility of Juniper to CIOs and CTOs, as well as brand visibility with the Wall Street crowd—making networking interesting, relevant, and sexy.

 

 

Media Mix

 

Live: In a full-day, high-profile, bespoke conference, WIRED editors moderated curated programming of Juniper executives and clients, traditional C-titles in the networking space, and tech-based celebrities including Jimmy Fallon, Edward Norton, and Sean Parker.

 

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Date: May 20, 2014